Steve Blank

JUNE 18, 2013

Ten years ago I started thinking about why startups are different from existing companies. I wondered if business plans and 5-year forecasts were the right way to plan a startup. I read a ton of existing literature and came up with a formal methodology for search I called Customer Development.

Lean 295

Lean Agile Customer Development Business Model 295

Steve Blank

JUNE 18, 2013

Ten years ago I started thinking about why startups are different from existing companies. I wondered if business plans and 5-year forecasts were the right way to plan a startup. I read a ton of existing literature and came up with a formal methodology for search I called Customer Development.

Lean 187

Lean Agile Customer Development Business Model 187

Steve Blank

SEPTEMBER 6, 2012

Ten years ago I started thinking about why startups are different from existing companies. I wondered if business plans and 5-year forecasts were the right way to plan a startup. Experienced entrepreneurs kept finding that no business plan survived first contact with customers.

Lean 324

Lean Georgia Michigan Business Model 324