Lessons Learned: Using AdWords to assess demand for your new.
Startup Lessons Learned
NOVEMBER 7, 2008
It was fall 2004, and the presidential election was in full swing. Now were not exactly in stealth-mode - weve pitched at Techcrunch - but Id rather not go dancing in my competitors faces. Using AdWords to assess demand for your new online. To motivate you to give this a try, let me tell you a story from the early days of IMVU.
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