Remove 2004 Remove Cofounder Remove Customer Development Remove Search
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Is the Lean Startup Dead?

Steve Blank

Jeff Katzenberg has a great track record – head of the studio at Paramount, chairman of Disney Studios, co-founder of DreamWorks and now chairman of NewTV. Yet while we had plenty of language and tools for execution, we had none for search. ” Fire, Ready, Aim. He just hired Meg Whitman. The result?

Lean 335
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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

It was fall 2004, and the presidential election was in full swing. One day, we became convinced that a killer app for IMVU would be to sell a presidential debate bundle, where our customers could put on a Bush or Kerry avatar, and then engage in mock debates with each other. Another way to promote the website is doing organize search.

Demand 167
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How to listen to customers, and not just the loud people

Startup Lessons Learned

But the early customers all compared it to MySpace. This was 2004, and we had never even heard of MySpace, let alone had any understanding of social networking. It required hearing customers say it over and over again for us to take a serious look, and eventually to realize that social networking was core to our business.

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Lessons Learned: The lean startup at UC Berkeley Haas School of.

Startup Lessons Learned

I liked the flattering Venture Hacks commentary so much Ill just quote it: Many founders believe that early stage startups are endeavors of execution. The customer is known, the product is known, and all we have to do is act. What happened when we got early press (circa 2004) in violation of our own no-PR rule.

Lean 74
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Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? Trying to answer that question at IMVU led me to discover Google AdWords and the world of search engine marketing. SEM is a simple idea.

SEM 164
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The Lean LaunchPad Online

Steve Blank

It dawned on me that the plans were a symptom of a larger problem: we were executing business plans when we should first be searching for business models. So what would a search process for a business model look like? I read a ton of existing literature and came up with a formal methodology for search I called Customer Development.

Lean 317
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Lessons Learned: Why PHP won

Startup Lessons Learned

When we started IMVU in 2004, we could rely on a staggering amount of open source software that jumpstarted our initial product offering. Sure, your generic search of google for "how to create a dynamic webpage" will list you hundreds of thousands of sites referencing PHP, but that doesnt mean the community is top notch.

PHP 166