Remove 2004 Remove Connecticut Remove Customer Remove Retention
article thumbnail

Pricing experiments you might not know, but can learn from

conversionxl.com

What will work for you depends on your industry, product and customer. Well, in eight studies published from 1987 to 2004 charm prices ($49, $79, $1.49 Note: His freemium plan actually converted 12% more, but had the lowest retention. Setting a fair suggested price gives the customer a true sense of value.

St. Louis 111