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How to listen to customers, and not just the loud people

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, September 14, 2008 How to listen to customers, and not just the loud people Frequency is more important than talking to the "right" customers, especially early on. Youll know when the person youre talking to is not a potential customer - they just wont understand what youre saying.

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Thats the conclusion Ive come to after watching tons of online products fail for a complete lack of customers. Our goal is to find out whether customers are interested in your product by offering to give (or even sell) it to them, and then failing to deliver on that promise. We finally settled on a $1.99 Setup a simple website.

Demand 167
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Lessons Learned: The lean startup at UC Berkeley Haas School of.

Startup Lessons Learned

The customer is known, the product is known, and all we have to do is act. The customer is unknown, the product is unknown, and startups must be built to learn. What happened when we got early press (circa 2004) in violation of our own no-PR rule. Case Study: Continuous deployment makes releases n. Expo SF (May.

Lean 74
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Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? Slowly, over time, we optimized (or eliminated) each step in the process of becoming a customer by giving us money. SEM is a simple idea.

SEM 164
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Lessons Learned: Why PHP won

Startup Lessons Learned

When we started IMVU in 2004, we could rely on a staggering amount of open source software that jumpstarted our initial product offering. PHP does it "OK" but theres really no excuse not to be using J2EE (either full on, or customized) if youre going that way. Case Study: Continuous deployment makes releases n.

PHP 166