Lessons Learned: Using AdWords to assess demand for your new.
Startup Lessons Learned
NOVEMBER 7, 2008
It was fall 2004, and the presidential election was in full swing. Adword is a PPC method to promote your website. Now were not exactly in stealth-mode - weve pitched at Techcrunch - but Id rather not go dancing in my competitors faces. To motivate you to give this a try, let me tell you a story from the early days of IMVU.
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