Remove 2004 Remove PR Remove Social Media Remove Vertical
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Sponsored Poolfunding: A New Way To Think About Maximizing Advertising Dollars

YoungUpstarts

You have to consider mobile advertising, social media, content marketing, pay-per-click, and let’s not forget organic SEO. It works by compiling a list of the best vendors in a specific vertical that share some commonality – location, for example.

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37 Entrepreneurs Explain Why They Started Their Businesses

Hearpreneur

Despite the ongoing recession, I took to my kitchen table in 2013 to launch Digital Air Strike — an award-winning automotive social media and digital engagement company. Tapping into my knowledge of and experience in automotive marketing, I identified a need to monetize social networks for businesses. 5) Market Downturn.

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25 Best Startup Failure Post-Mortems of All Time

www.chubbybrain.com

We did find some specific industry verticals where the model works (some high schools, some boxing and mixed martial arts events, some exclusive conferences), but not enough to warrant a large market and an independent company. Too much PR, too early. And they’re largely right. Too much money. Not close enough to the customer.