Remove 2008 Remove Acquisition Remove Software Review Remove Stealth
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Bitesize Tuesday: Tracx, Innovid, Kenshoo, uTest and More Investment Rounds [recap]

VC Cafe

A number of investment rounds and acquisitions took place in recent weeks and it’s worth taking note. Started in 2008 by Eran Gilad, Yaniv Ben-Arie, Asaf Shtekler and Niv Singer, the company has a headcount of 15 in Tel Aviv and works with Israeli agencies and advertisers. SimpliVT , a new venture in stealth has raised $9.2

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Lessons Learned: Achieving a failure

Startup Lessons Learned

Build the product in stealth mode to build buzz for the eventual launch. Stealth is a customer-free zone. Without conscious process design, product development teams turn lines of code written into momentum in a certain direction. Launch with a PR blitz, including mentions in major mainstream publications. We can skip the chasm.