Steve Blank

APRIL 9, 2009

But my favorite was when the public relations manager said, “we’re here to write press releases and answer the phone in case the press calls.” My new head of Public Relations quickly learned that my admin could answer calls from the press. The same was true for PR. I couldn’t care less about those.

Silicon Valley 263

Silicon Valley Technical Review RSS PR 263

Steve Blank

AUGUST 27, 2009

Marketing develops a complete marketing communications plan, provides Sales with a full complement of support material, and starts the public relations bandwagon rolling. Reply My take on Customer Development and the Lean Startup | Recess Mobile Blog , on January 9, 2010 at 5:37 am Said: [.]

Silicon Valley 263

Silicon Valley Product Startup Product Development 263

Steve Blank

NOVEMBER 2, 2009

Marketing demand creation programs (Search Engine Marketing, Public Relations, Advertising, Lead Generation, Trade Shows, etc.) Reply Amit , on January 22, 2010 at 11:34 am Said: Great article! Reply Knowtu » links for 2009-11-03 , on November 3, 2009 at 5:05 pm Said: [.]

Lean 250

Lean Silicon Valley Startup RSS 250

Steve Blank

MARCH 19, 2009

Since this was the marketing department, I was going to be planning to spend some advertising and public relations dollars. No one remembered our ads, saw our reviews or had read a positive article about us. What did they think the leaders most important attributes were? What magazines did they read?

Silicon Valley 192

Silicon Valley RSS Software Review Technical Review 192

Steve Blank

JULY 13, 2009

The only difference between us and the Internet bubble that would follow was that we did branding on the cheap by creating our image with public relations, whilethe dot-bomb era was to do it by spending enormous sums on advertising (those large venture rounds had to get spent somewhere.) Hindsight is wonderful. Order Here.

Silicon Valley 122

Silicon Valley Product RSS California 122

crowdSPRING Blog

APRIL 13, 2010

Cut Your Words: 5 Articles on Concise Writing – [link]. Great article on focus – [link]. Infographic on entrepreneurs’ state of mind in 2010 – [link]. Great article on focus – [link]. PSFK list of most relevant brands of 2010. The Edelman 2010 Trust Barometer – [link].

Social Media 95

Social Media Small Business Design Media 95

crowdSPRING Blog

APRIL 13, 2010

Cut Your Words: 5 Articles on Concise Writing – [link]. Great article on focus – [link]. Infographic on entrepreneurs’ state of mind in 2010 – [link]. Great article on focus – [link]. PSFK list of most relevant brands of 2010. The Edelman 2010 Trust Barometer – [link].

Social Media 95

Social Media Small Business Design Media 95