2010 Channel Continuous Deployment Social Network 
Startup Lessons Learned
SEPTEMBER 18, 2008
There are other models, in other distribution channels. This can even vary by category, as people apply different criteria to games vs. utilities vs. social networking apps. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0, Case Study: Continuous deployment makes releases n.
Startup Lessons Learned
MARCH 13, 2009
Again, its critical to focus your marketing launch on those publications, venues, and channels that your potential partners are paying attention to. Dont chicken out and do a closed beta; get real customers in through real renewable channels. I do agree on the point of knowing how to channel that marketing pr into hard cash.
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Startup Lessons Learned
JANUARY 11, 2009
This model has not translated well to the world of social networking, because customers of social networks engage sites in a different way than customers of search engines. Social network page views are much more likely to be internally focused; ads are more of a distraction.
Startup Lessons Learned
SEPTEMBER 19, 2009
Recently, hes been engaged in a customer validation exercise around a new concept for a political action-oriented social network. In other words, the service transforms tweets into professional reports that are sent by snail mail, fax, and email - the channels that actually have attention paid to them.
Startup Lessons Learned
OCTOBER 7, 2008
The App Store is a channel for customer acquisition. As the channel gets more and more crowded, just launching an app in the store is getting worse and worse as a strategy for each new entrant. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Case Study: Continuous deployment makes releases n.
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