Steve Blank

DECEMBER 7, 2009

Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. He continued: “I’d like to convince my boss so our company can be your first customer.”

Silicon Valley 232

Silicon Valley Non-disclosure Agreement NDA Startup 232

Startup Professionals Musings

SEPTEMBER 14, 2013

When someone says Intellectual Property (IP), most entrepreneurs think only of patents. In reality, patents are only one of at least eight items that should be in your IP portfolio. Significant differences will confuse your customers, and open the door to imitators and scam artists. Trade secrets with employment agreement.

Intellectual Property 259

Intellectual Property Non-disclosure Agreement IP Startup 259

Startup Professionals Musings

MAY 3, 2011

When someone says Intellectual Property (IP), most entrepreneurs think only of patents. In reality, patents are only one of at least eight items that should be in your IP portfolio. Significant differences will confuse your customers, and open the door to imitators and scam artists. Trade secrets with employment agreement.

Intellectual Property 237

Intellectual Property Social Media Non-disclosure Agreement Media 237

Startup Professionals Musings

APRIL 27, 2010

When someone says Intellectual Property (IP), most people think only of patents. In reality, patents are only one of at least seven items that should be in your IP portfolio. Significant differences will confuse your customers, and open the door to imitators and scam artists. Trade secrets with employment agreement.

Intellectual Property 125

Intellectual Property Non-disclosure Agreement IP United States 125