ConversionXL

OCTOBER 21, 2012

In fact, according to a Forrester report put out on September 24, 2012 email continues to be the top factor in influencing repeat purchases: Forrester Research report showing email’s positive influence on repeat customers. Here we see a B2C example of segmentation by need: Example of landing page segmentation for B2C.

Campaign 111

Campaign Email Clickthrough Sales 111

ConversionXL

FEBRUARY 3, 2017

Instead of a salary, you pay them for each new lead or sale acquired as a result of their marketing efforts. 2012 was runner-up with just 10.96%, indicating rapid growth in the industry in recent years. Are you aware of your profit margin on every type of sale? Some people confuse affiliate marketing with referral marketing.

Affiliate 48

Affiliate Programming Marketing PPC 48

ConversionXL

MARCH 10, 2017

Amelia Showalter of Pantheon Analytics , who led digital analytics for Obama’s 2012 campaign, agrees… Amelia Showalter , Pantheon Analytics: “Eventually the novelty wore off, and we had to go back and retest.” (via Here’s an example from the 2012 Obama campaign… Image Source. via Bloomberg).

Email 93

Email Campaign Audience Mobile 93