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How High-Performers Overcome Customer Indecision

Duct Tape Marketing

Key Takeaway: In sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” Traditional sales advice tells you to double down on your efforts to sell a buyer on all the ways they might win by choosing you and your business. 4:18] Why is indecision such an important sales topic? [5:44]