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Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

RedBeacon went on to sell to HomeDepot in what was considered a very successful acquisition on all sides. But Ethan had left by the time of the acquisition. And in a world where we increasingly log in to personal web time at late hours or on our mobile phones that’s no longer good enough. Nice sweep! So there you have it.

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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. This no doubt led to the acquisition of AdMob by Google and Quattro by Apple. Early evidence is good.

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Bitesize Tuesday: Tracx, Innovid, Kenshoo, uTest and More Investment Rounds [recap]

VC Cafe

A number of investment rounds and acquisitions took place in recent weeks and it’s worth taking note. million to date and has managed to sign partnerships with some of the web’s leading video publishers. SimpliVT , a new venture in stealth has raised $9.2 Led by Tal Halozin and Zvika Netter, Innovid raised $7.1