ReadWriteStart

NOVEMBER 12, 2010

The problem with this segmentation as a market entry strategy is that these categories are not synergistic. He needs to target a customer who could use all of the related services offered. an advertising and mobile services company that has subscribers and vendors as customers. He discussed Bongo Live! ,

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YoungUpstarts

DECEMBER 1, 2013

You’re ready to expand your customer base — almost. However, you’re certain it can’t be done without buying and mastering a certain software program that lets you personalize your marketing efforts. And when you’re bootstrapping a business, a mistake can be even more costly than not leveraging a chance for advancement.

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YoungUpstarts

MAY 8, 2014

Others are based on misconceptions about how the business world works, what motivates customers, and so forth. Sometimes that sabotage might cost you ‘only’ a customer or a sale… but over time, a few customers here and a few dollars there can lead to your closing your doors forever. Holding resources in reserve.

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