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Always Right: Five Risks You Must Take With Your Customers

YoungUpstarts

Customers are sensitive about who has their personal information — such as email addresses, purchase history, and preferences — as well as how it’s used. When you embrace the risk of getting close, you must commit to using personal information to draw customers closer, not drive them away. That’s where word-of-mouth advertising begins.

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Texting: The Killer Application in your Offline Marketing Arsenal

Duct Tape Marketing

As a marketer, you want to get the most out of all the channels available to you. They’re important for networking, brand building, and lead generation. You set up meetings with potential partners, customers, and dormant leads who finally seem ready to take the plunge. Here’s what they advertised-.

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Is Twitter Really Any Good for Brand Advertisers?

Rob Go

However, calculating this for a brand marketer like Tide is very different than for a lead generator like Lending Tree. For the most sophisticated brand marketers, this is accomplished through Marketing Mix Modeling where they can directionally attribute a dollar spent to the short-term return in sales.

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13 Of The Biggest Mistakes Entrepreneurs Make (That May Not Seem Like Mistakes At All)

YoungUpstarts

Especially in a global economy that is becoming flatter and more competitive by the day, skimping on marketing is not the way to save money, because you’ll quickly find yourself out-publicized and out-advertised by the competition. At RME, we actually used marketing risk as a competitive edge. How do you proceed?

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Transcript And MP3 Of My $180,000 Website Flipping Presentation

Entrepreneurs-Journey.com by Yaro Starak

I’d appreciate it if you shared this with as many people as you think would benefit from the information. It was around this time that I started seeing a lot of information about people making money from selling websites, and of course I knew that if you stick some banners on your website you can make money, so that was my next step.

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Nine Risks You Must Take (And Keep On Taking) To Build A Sustainable Business

YoungUpstarts

Sub in new technology, a bigger store, a larger advertising budget, and on and on, for those two pennies and you get excuses made by struggling entrepreneurs everywhere. Call them with information or updates on products they’ve purchased or have asked about in the past. Send birthday cards or holiday cards.

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