Remove Advertising Remove Direct Marketing Remove Lead Generation Remove Small Business
article thumbnail

Always Right: Five Risks You Must Take With Your Customers

YoungUpstarts

Many entrepreneurs use the phrase “It’s not personal; it’s business” to justify keeping their customers at arm’s length. But the truth is, especially if you’re at the head of a small business, every customer interaction is personal. Today, many small businesses that wouldn’t be able to exist without technology are thriving.

Customer 170
article thumbnail

13 Of The Biggest Mistakes Entrepreneurs Make (That May Not Seem Like Mistakes At All)

YoungUpstarts

Especially in a global economy that is becoming flatter and more competitive by the day, skimping on marketing is not the way to save money, because you’ll quickly find yourself out-publicized and out-advertised by the competition. At RME, we actually used marketing risk as a competitive edge. pat yourself on the back.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Nine Risks You Must Take (And Keep On Taking) To Build A Sustainable Business

YoungUpstarts

Sub in new technology, a bigger store, a larger advertising budget, and on and on, for those two pennies and you get excuses made by struggling entrepreneurs everywhere. Sure, as a small business, money is tight, but the simplest solutions are just as effective as grand gestures. Send birthday cards or holiday cards.

Florida 145
article thumbnail

Transcript And MP3 Of My $180,000 Website Flipping Presentation

Entrepreneurs-Journey.com by Yaro Starak

I began placing advertisements on the website. Would you be interested in advertising on my website?” and I got a handful of advertisers who said yes. The person who owns this blog is Michael Pollack, and he was a web designer and small business fan. He really loves small business.

article thumbnail

Optimized Is the New Integrated

Duct Tape Marketing

Some years ago smart marketers latched onto the idea of something they referred to as integrated marketing. The idea behind this concept was to make all aspects of marketing such as advertising, sales promotion, public relations, and direct marketing work together as a single force, rather than allowing each to work as a stand alone.

article thumbnail

Risk Avoiders Are Opportunity Missers: 10 Excuses Business Owners Make

YoungUpstarts

Those words are most often uttered by small business owners in reference to marketing. Perhaps you’ve been there: You allocated a large part of your budget to producing a television commercial, for instance, but barely noticed any increase in your business. Thinking Aloud business risk risk Tom Panaggio'

Florida 182