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16 PR Strategies Every Small Business Should Stop Using Right Now

Up and Running

PR can do wonders for your startup or small business, but not all strategies have proven to be effective. Below, 16 entrepreneurs from the Young Entrepreneur Council (YEC) share the one PR strategy they think all startups and small businesses should stop using, and why. Over-the-Top Self-Promotion. Press Release Avalanches.

PR 145
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If I Gave You a $100,000 Marketing Budget, What Would You Do With It?

Up and Running

Typically, we just don’t have enough money to warrant having a formal marketing budget. Advertising. Social Media. Let’s face it: developing a marketing budget for a small business is usually not a very big priority. Sometimes we just ignore doing one because it’s depressing. Marketing Strategy.

Marketing 118
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10 Essential PR Tips for Startups

mashable.com

10 Essential PR Tips for Startups. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. .” In fact, an interesting study, infographic or other data sometimes warrants its own pitch. TIP: As a startup – use PR for link building.

PR 103
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Business Apologies: What You Should (and Shouldn’t) Do

ConversionXL

You start your day with a check-in on social media. When a United Airlines passenger was “dragged” off a flight , CEO Oscar Munoz initially issued a PR-driven, tick-the-checkbox apology: As public resentment grew, Munoz followed up with another, more candid mea culpa: 6. You spot a negative review on your Facebook page.

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9 Reasons to Consider Old School Sticker Marketing

Duct Tape Marketing

For over 65 years, stickers have been helping politicians get elected, building companies, establishing brands, advertising, starting conversations and increasing exposure. Old School Social Media. Promotional stickers are physical, off-line forms of social media and broadcasting. The Power of Word-Of-Mouth.

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Twitter Link Roundup #33 – Design, Copywriting, Marketing, Small Business, Social Media And More

crowdSPRING Blog

These posts and videos are about design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! 40 of the Most Interesting and Creative Guerrilla and Ambient Advertising Campaigns – [link]. Has Your Startup Given Performance-Based Warrants? Four Ways to Mix Fonts – [link].

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Twitter Link Roundup #33 – Design, Copywriting, Marketing, Small Business, Social Media And More

crowdSPRING Blog

These posts and videos are about design, startups, entrepreneurship, small business, leadership, social media, marketing, and more! 40 of the Most Interesting and Creative Guerrilla and Ambient Advertising Campaigns – [link]. Has Your Startup Given Performance-Based Warrants? Four Ways to Mix Fonts – [link].