Affiliate Early Stage Lead Generation Retention 
VC Cafe
SEPTEMBER 5, 2012
1) It all starts from the Growth Hacking Funnel - in the early stages, startups should not just focus on top/bottom line metric like unique users and revenue. They should understand the different states of the user (Acquisition, Activation, Retention, Revenue) and focus on moving users from one state to the next. like/+1/follow?
Both Sides of the Table
FEBRUARY 15, 2011
In Silicon Valley you have mega venture capital funds who have a history of giving $20 million to early-stage technology companies hoping to swing for the fences and become the next Google, Facebook or Twitter. We tend to do more $2-3 million “A&# rounds and we look for companies that have an early monetization strategy.
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