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30 Entrepreneurs Reveal the Pivots They Are Making in Their Business in 2023

Hearpreneur

One of the biggest pivots we’re personally making for next year is our focus on cost-effective, guerilla marketing efforts. I'm also looking to explore affiliate marketing in order to bring in more revenue for my business. Thanks to Kyle Slaymaker, The Slaymaker Method ! #19- 19- Cost-effective marketing. Photo Credit: Kristina Owen.

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5 great viral marketing campaigns (and what small businesses can learn from them!)

crowdSPRING Blog

Some of the traffic-tactics we use involve good old fashioned payola: paid search, banner ads, affiliate programs, etc. How a small business used a guerilla tactic to build buzz and drive traffic. Let a fizzy competition for UGC begin! Patience, Grasshopper.

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