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Five case studies you'll see at the Lean Startup Conference 2015

Startup Lessons Learned

It all started with a small group of founders and product enthusiasts who self-aggregated into an online community. Prerna began her startup journey after leaving a job as a management consultant, and launched Yaari, a youth-oriented social network in India. She wants to disrupt Hollywood with the Lean Startup method.

Lean 60
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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

I believe that many social networks confused this idea. Social networks continue to drive conversion of marketers. But more broadly I believe that you’ll see a lot more tools for helping marketers more effectively run, monitor and manage social media campaigns. Not necessarily in the shopping mindset.

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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

What are “Reg D” filings with the SEC and why does this make it harder to stay in stealth mode? I asked some of the participating VCs, and they told me their attorneys had figured out a way to keep their stealth-mode companies stealthy.Yes, this strategy is not for every company. We spoke briefly about why.

Stealth 285
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Socialware Launches Social Middleware Platform

Austin Startup

Socialware is emerging from stealth mode, and being increasingly public about its products and services. Now, for the first time, enterprises are able to integrate and leverage the public social networks where employees, customers and partners congregate. Introducing Social Middleware.