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An Investor’s Personal Social Media Tech Stack: In the future, everyone will be famous for 15 followers

David Teten

Kevin Lee, Executive Chairman of Didit, emphasizes the importance of having a content syndication strategy alongside a content creation strategy. Having one’s own platform is key, but content syndication with op-ed or guest contributions dramatically increases one’s reach. (E.g., Kevin has written over 620 syndicated columns).

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What Google's Penguin Algorithm Means for Your Business

mashable.com

What Google’s Penguin Algorithm Means for Your Business. Ever since Google started naming its algorithm updates after furry black and white creatures, we’ve been inundated with talks of pandas and penguins, and how they’re taking down websites one ranking at a time. Google changes its algorithm about 500 times a year.