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The CXL Guide to TikTok Ads: How to Use Them to Acquire New Customers

ConversionXL

NOVEMBER 28, 2022

TikTok Ads are TikTok’s pay-to-play offering for businesses. By taking advantage of TikTok’s vertical split-screen, the ad cleverly demonstrates the before and after effects of the product to show its USP. This helps extend the reach of your content, boosting channel engagement in the process. What are TikTok Ads?

Customer 102
Customer Viral Audience Campaign 102
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How to Build & Execute a Facebook Marketing Strategy

ConversionXL

OCTOBER 19, 2021

We’ll look at how to thrive with organic content and how to extend your reach with pay-to-play. A lot of demographics data can be pulled from your market research, customer personas , and website analytics, such as: Target audience age Location Job Interests. The building blocks of a successful Facebook marketing strategy.

Marketing 134
Marketing Audience Social Media Algorithm 134
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