Remove Analytics Remove Cofounder Remove Customer Development Remove SEM
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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Enable Google Analytics tracking. You just have to sign up for Google Analytics, get your account number, and plug it into your site. Dont worry about selecting particularly good keywords, if youre new to SEM. Use Googles built-in Analytics/AdWords integration, to track the effectiveness of each ad you run.

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How to Usability Test your Site for Free

Startup Lessons Learned

At Facebook we never did testing or looked at analytics. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? How to listen to customers, and not just the loud. At Mint , Aaron (CEO) was very very methodical and even flew in his dad who is a usability expert.

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Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. Slowly, over time, we optimized (or eliminated) each step in the process of becoming a customer by giving us money.

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