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“Lessons Learned” – A New Type of Venture Capital Pitch

Steve Blank

But Cafepress’s most memorable moment was when the founders used a “Lessons Learned” VC pitch to raise their second round of funding and got an 8-digit term sheet that same afternoon. Here’s how they did it. Fail Fast and Cheap Fred and Maheesh had started 9 previous companies in 6 years. Their motto was: “Fail fast and cheap.