Remove Audience Remove Campaign Remove Direct Marketing Remove Social Network
article thumbnail

Understanding the Digital Mail Room: How to Increase Your Direct Marketing Results

Up and Running

Combining a direct mail marketing piece with a digital marketing campaign is a good 1-2 marketing punch for many SMBs. Identify your target audience and how you’ll measure the campaign’s success before you begin. Enabling QR Code Technology. Coding is the Key.

article thumbnail

From Airbnb to TaskRabbit to Zimride, sharing is becoming big business

www.usatoday.com

Dubbed "collaborative consumption" — or "the sharing economy" — this movement represents the newly cemented intersection of online social networking, mobile technology, the minimalist movement and heightened penny-pinching brought on by lingering economic uncertainties. Only 3% were online when I started AOL.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

[Review] Uprising

YoungUpstarts

From the Arab Spring, Occupy Wall Street , hand-crafted bamboo bikes to Pepsi’s “Refresh” Project , Goodson explains that citizens and companies alike are leveraging on the ease of starting any movement big or small through a mix of online social networks and offline gatherings. source of image ).

article thumbnail

Transcript of Using Story to Win on Social Media

Duct Tape Marketing

So I think that the big, big thing that people really get wrong about social media, and this is the real impetus behind why I created this book is that people mistake… They think that social media is a tool for what we call direct marketing and not really for brand marketing. So I think of direct sales.