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Why Publishing A Book Helps Build Your Credibility

Duct Tape Marketing

Michael is a C redibility Marketing Expert who helps business owners publish a book that positions them as an expert in their field. He’s also the author of On Marketing: The Definitive Guide for Small Business Owners. Wouldn’t that be a big differentiator? [19:00] I've worked with, uh, small business owners.

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Transcript of How to Turn Marketing Costs Into Profit

Duct Tape Marketing

And we’ve seen the trends, how companies today are rebooting what it even means to be build an audience first and use that as a valuable way of creating customers so that marketing itself can become a profitable part of the business. And we started down this path and what started to see were these companies. That’s great.

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Why Good Design is More Important Than Ever for Your Business

crowdSPRING Blog

Good design creates meaningful first impressions, helps you differentiate yourself from your competitors, can solve problems, and boosts brand awareness and the bottom line. Why should your startup or small business invest in quality design? Business as usual is no longer good enough.

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