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You are the Best One to Build Your Startup Brand

Startup Professionals Musings

I hear lots of excuses from startup founders, like “I’m too busy,” concern over IP security, can’t afford an agency, and it’s too early. I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. Keep in touch with your audience.

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10 Tips for Making your Startup More Attractive for Investors [Presentation]

VC Cafe

Test it on five people that would be your target audience – do they get it right away? Also, make sure you practice your elevator pitch. It’s nice to have protected IP, but that will mostly matter later on in the event of an acquisition. Articulate your idea. It should be crisp and clear from the start!

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PR for a Startup Should Not Start With an Agency

Startup Professionals Musings

I hear lots of excuses from startup founders, like “I’m too busy,” concern over IP security, can’t afford an agency, and it’s too early. I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. Keep in touch with your audience.

PR 231
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Startup Public Relations – Do it Yourself

Startup Professionals Musings

I hear lots of excuses from startup founders, like “I’m too busy,” concern over IP security, can’t afford an agency, and it’s too early. I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. Keep in touch with your audience.

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You are the Best One to Build Your Startup Brand

Gust

I hear lots of excuses from startup founders, like “I’m too busy,” concern over IP security, can’t afford an agency, and it’s too early. I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. Keep in touch with your audience.

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Writing An Executive Summary

YoungUpstarts

Understand Your Audience. Your Executive Summary is your verbal elevator pitch. Assume your audience is smart, but recognize your readers are also very busy. It may be some unique IP, a change in the applicable laws, the prowess of your founding team, or recent changes in the market.