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Choosing the Right Marketing Channels for Your Business

Duct Tape Marketing

You need to discover the channels that are relevant to your audience and focus solely on those. Referral Marketing – This includes intentional word of mouth activities, viral tactics, and intentional referral generation (should be a must for any business).

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113 of the Best Lead Generation Tools and Resources

Duct Tape Marketing

Referral Marketing– This includes intentional word of mouth activities, viral tactics as well as intentional referral generation. Public Relations– This includes activities aimed at receiving coverage in traditional media outlets. Public Relations Category on Duct Tape Marketing. Further Reading.

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Top Social Media Measurement and Tracking Tools

www.foliomag.com

Audience Development. Digital audience developers and executives discuss their favorites. Social media audiences have effectively become another universe of prospects to tap, which means measurement and tracking is essential to yielding from these visitors both direct and indirect revenue. Search Jobs. Add Your Resume.

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Lead Generation – A Complete System

Duct Tape Marketing

A channel for lead generation purposes is simply a broad way to gain access to your prospective audience – so referral generation is a channel, sales is a channel, SEO is a channel, and speaking is a channel – and there are countless ways to master every channel. You don’t simply assemble a few tactics; you master a few channels.