7 Incredible Web Design, Branding, Digital Marketing Experiences
Occam's Razor
JANUARY 28, 2013
There is a lot any business — B2C, B2B, A2Z — can learn from Songza. They use geo/ip to work out where I am. Why not, at least, show me "Current Deals from San Jose" (my closest airport)? ADT believes that its operators are best equipped to oversell me. The suggestions engine they have.
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