Remove Bootstrapping Remove Lead Generation Remove Product Development Remove Small Business
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The Ultimate Guide to Starting a Software Company

Up and Running

Another great way to test your idea is to create a minimum viable product, or MVP. This is the simplest version of your product minus the frills and frosting. It’s a particularly popular strategy in the world of product development and is used to quickly and quantitatively test a product or a product feature.

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How We Took on Slack (and Lived to Tell About It)

ConversionXL

A couple of factors influenced our decision: We wanted to stay bootstrapped. We had that luxury—we had three other profitable companies (focused on web design and development) when we decided to launch Chanty. We wanted to spend money on product development, not market research. Creating and scaling a marketing plan.

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How We Took on Slack (and Lived to Tell About It)

ConversionXL

A couple of factors influenced our decision: We wanted to stay bootstrapped. We had that luxury—we had three other profitable companies (focused on web design and development) when we decided to launch Chanty. We wanted to spend money on product development, not market research. Creating and scaling a marketing plan.