Bootstrapping Sales Cycle Social Media Viral 
ReadWriteStart
NOVEMBER 16, 2010
The big enterprise software companies almost all bootstrapped their way to profitability before they got their first external investors (typically via an IPO). This is not just about social media or consumerization of software. Sellers get a lower cost of sale/shorter sales cycle and better revenue visibility.
mashable.com
SEPTEMBER 22, 2008
Top Topics Twitter YouTube Facebook iPhone Google Video Social media Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Social media Mobile 2.0 Bootstrap – Online bookkeeping software that lets you track sales and expenses, organize your records for tax time, and more.
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