Lessons Learned: Achieving a failure
Startup Lessons Learned
JANUARY 30, 2009
Build the product in stealth mode to build buzz for the eventual launch. Stealth is a customer-free zone. The passionate early adopters who flocked to the product at its launch could not sustain this outsized burn rate. The Lean Startup Intensive is tomorrow at Web 2.0. We can capitalize on new customers.
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