Remove Burn Rate Remove Customer Development Remove SEM Remove Viral
article thumbnail

Lessons Learned: Don't launch

Startup Lessons Learned

Do some Customer Development instead. If the product needs to be tweaked just a little bit in order to convert users into customers, you want to figure that out before the launch. If the viral coefficient is 0.9, And if your product doesnt retain customers, whats the point of driving a bunch of them to use it?