Remove Burn Rate Remove Design Remove PR Remove Product Development
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Is the Lean Startup Dead?

Steve Blank

First Movers” didn’t understand customer problems or the product features that solved those problems (what we now call product-market fit). Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money. It has to find product-market fit before running out of cash.

Lean 335
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Twitter Link Roundup #235 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Are startup burn rates out of control? Designing Custom iOS App Interface Elements using Photoshop – crowdspring.co/X7LhFm. 1xJ2JkE .

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Lessons Learned: Don't launch

Startup Lessons Learned

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Marketing launch) Make a new product available to customers in the general public. Product launch) In todays world, there is no reason you have to do these two things at the same time. Do some Customer Development instead.

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Lessons Learned: Cash is not king

Startup Lessons Learned

The full formula works like this: runway = cash on hand / burn rate # iterations = runway / speed of each iteration Very few successful companies ended up in the same exact business that the founders thought theyd be in (see Founders at Work for dozens of examples). Were talking PayPal -sized variations. Work in small batches.

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Lessons Learned: Achieving a failure

Startup Lessons Learned

Insist on high levels of usability, UI design, and polish. Launch with a PR blitz, including mentions in major mainstream publications. Build the product in stealth mode to build buzz for the eventual launch. This is why agility is such a prized quality in product development. We can skip the chasm.