Remove Burn Rate Remove Entrepreneur Remove Lean Remove PR
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Is the Lean Startup Dead?

Steve Blank

It’s the antithesis of the Lean Startup. Most entrepreneurs today don’t remember the Dot-Com bubble of 1995 or the Dot-Com crash that followed in 2000. Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money. The Rise of the Lean Startup. And it may work.

Lean 335
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Twitter Link Roundup #235 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

The Paradoxical Traits of an Entrepreneur | by Jody Porowski – crowdspring.co/1piN6X6. Are startup burn rates out of control? Busting the Lean-Startup Myth – crowdspring.co/1ozOXHA. The 3 Myths Most Entrepreneurs Tell Themselves About Marketing | by Dharmesh Shah – crowdspring.co/1uyrQ4U.

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Lessons Learned: Don't launch

Startup Lessons Learned

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Help you raise money.

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Lessons Learned: Achieving a failure

Startup Lessons Learned

Launch with a PR blitz, including mentions in major mainstream publications. The passionate early adopters who flocked to the product at its launch could not sustain this outsized burn rate. As with many Silicon Valley failures, a flawless PR launch turned into a flawed customer acquisition strategy. Expo SF (May.

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Lessons Learned: Cash is not king

Startup Lessons Learned

In lean times, it’s most important to focus on cutting costs in ways that speed you up, not slow you down. Journalists, PR firms, investors, and the public at large love a scrappy come-from-behind story about two guys in a garage who figured out how to take down Goliath. Were talking PayPal -sized variations.

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25 Best Startup Failure Post-Mortems of All Time

www.chubbybrain.com

We love a good entrepreneurial success story – entrepreneur as protagonist overcomes obstacles and builds a thriving, successful company (and become wealthy while doing so). Too much PR, too early. I would advise any entrepreneur or investor considering content to think twice, as Howard Lindzon from Wallstrip warned us.