Remove Business Model Remove Continuous Deployment Remove Early Stage Remove PR
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Lessons Learned: Don't launch

Startup Lessons Learned

Lessons Learned by Eric Ries Friday, March 13, 2009 Dont launch Heres a common question I get from startups, especially in the early stages: when should we launch? Announce a new product, start its PR campaign, and engage in buzz marketing activities. If you are having trouble raising money, sometimes a little PR can help.

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10 years of entrepreneurship

Startup Lessons Learned

We were focused on revenue, but we didnt understand that revenue is not important for its own sake in an early stage company. No business model, either. We go to mixers, buy fancy offices, focus on PR, and try to one-up each other. So, the idea of starting without a business model is good ?