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It's a startup, not a spreadsheet

Startup Lessons Learned

Certainly venture-backed startups don’t have this luxury – every business plan has a model in it. Luckily, we also discovered that certain other metrics, like LTV and CPA were much better than we initially projected. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

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Business ecology and the four customer currencies

Startup Lessons Learned

A great product enables customers, developers, partners, and even competitors to exchange their unique currencies in combinations that lead to financial success for the company that organizes them. We cultivated a passionate community that nurtured a skilled set of developers.

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