Startup Professionals Musings

JUNE 4, 2021

Paid search engine ranking (PPC) is just buying advertising for your business. PPC is sometimes called “buying your way into search results.” With PPC, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale). Marty Zwilling.

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Search Engineer PPC Widget 385

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. PPC is sometimes called “buying your way into search results.” For sites displaying the ads, this is called pay per click (PPC). Cost per action (CPA). Campaign setup and ad copy writing.

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Search PPC Widget SEO 226

Startup Professionals Musings

OCTOBER 3, 2010

For sites displaying the ads, this is called pay per click (PPC). Cost per action (CPA). SEM experts charge you to research, analyze, and estimate hit ratios, to optimize your success and set a campaign spending budget for you. Campaign setup and ad copy writing. Tracking and performance reporting.

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Search Engineer SEM Widget 225