Up and Running

AUGUST 11, 2016

Because they weren’t being engaged on social media. While the TV commercial was running, they were preoccupied catching up with trends on social media. Millennials respond well to social media messages and marketing. Using Instagram, they created the “Endless Table” campaign. Digital messages.

United Arab Emirates 60

United Arab Emirates Social Media Redemption United Kingdom 60

YoungUpstarts

OCTOBER 20, 2016

The on-demand economy may have been spurred by the big names that have frequent mentions in social media or otherwise: Uber, Airbnb and the whole shebang. Indonesia, Singapore, Malaysia, India and some other countries have been privy to the on-demand bubble, so to speak. Organic Social Campaigning.

Demand 100

Demand Singapore Malaysia Asia 100

Up and Running

OCTOBER 8, 2014

Founder Nick Woodman had recently been been on a surfing trip to Indonesia. Not too long ago, I stumbled upon a Kickstarter campaign called Run an Empire. There’s a new social media site on the block that has capitalized on anger. I’ll leave you with one last example. Ever heard of GoPro? Appeal to a base emotion.

Hockey Stick 144

Hockey Stick South Africa Africa Cambodia 144

ConversionXL

SEPTEMBER 4, 2019

Tokopedia —the biggest marketplace platform in Indonesia—built AMP versions of their top three organic landing page types: product, category, and trending. This can also affect ecommerce sites that have, for example, marketing campaigns with time-limited offers. This created 3.6 There’s a solution, but it’s shaky.

Web 103

Web Caching HTML Marketing 103

YoungUpstarts

JUNE 13, 2012

Leading digital marketers from around the Asia Pacific and beyond gathered yesterday at ad:tech Singapore 2012 to share and discuss the continuing growth of the role of technology and digital media in marketing and advertising. Powering Social Connection to Grow Your Business.

Singapore 185

Singapore Asia Vietnam Thailand 185

Startup Lessons Learned

JUNE 29, 2020

The "drip drip drip" of data he was seeing from countries that were hit first told him what was coming, and he made it his mission to start a campaign for masks -- Masks4All. He was joined in his efforts immediately, as he told me, by dedicated and talented "self-selected people" who connected him with media outlets, politicians and more.

Czech Republic 113

Czech Republic San Francisco Campaign Washington 113