ConversionXL

FEBRUARY 19, 2020

One early researcher was Edward Bernays—Sigmund Freud’s nephew—who coined the term “public relations.”. His “Torches of Freedom” campaign in the 1920s promoted smoking among women as a symbol of liberation, opening a new market to cigarette companies. That seems unlikely, but neuromarketing isn’t going away.

Software Review 105

Software Review Advertising Stealth Campaign 105

crowdSPRING Blog

MAY 11, 2012

The image above is an ad created by TBWA for Moustaches Make A Difference – a campaign to raise support for prostate cancer research. So what exactly is a tech company? Crowdsourcing taps public for work, money, ideas – [link]. Sequoia Confirms Existence of “Stealth” Scout Program. – [link]. Who’s Next?

Social Media 92

Social Media Small Business Design Media 92

crowdSPRING Blog

FEBRUARY 16, 2011

Startups in stealth mode need one piece of advice – [link]. Good look at the Harley ad campaign crowdsourced through @VictorsnSpoils – [link]. One of the best essays on recruiting a high performing team for your startup – [link]. Difficult is good (about working with “difficult&# entrepreneurs) – [link].

Social Media 95

Social Media Small Business Design Media 95