Beyond the False Bottom: How to Avoid This Costly UX Mistake
ConversionXL
MARCH 9, 2016
Designers should choose cues for scrolling based on the content, the business category and the overall design. Isn’t it more valuable if they skip right to the pricing or product categories? Bad Example: A vue d’air. Does the content feature block text, images or video? Is the site for ecommerce, editorial or news?
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