Strategy Roundtable For Entrepreneurs: Microsoft's $100K India Startup Challenge Grant
ReadWriteStart
APRIL 1, 2011
The company has distribution through about 50 retailers in Chennai, and is looking for ways to market their product through online channels. We discussed guerilla p.r., product reviews through blogs, as well as SEO, blogs, and social media marketing. Recordings of previous roundtables are all available here.
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