Lessons Learned: The three drivers of growth for your business.
Startup Lessons Learned
SEPTEMBER 22, 2008
You get increasing growth by optimizing the viral loop , and you get revenue as a side-effect, assuming you have even the most anemic monetization scheme baked into your product. The spread between your LTV and blended CPA determines either your profitability or your rate of growth, and a high valuation depends on balancing these two factors.
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