10 Startup Shortcuts That Will Be Back To Haunt You
Startup Professionals Musings
JANUARY 7, 2014
It also forces you to pick a name for your company and put other intellectual property stakes in the ground. Company and product naming may also seem simple, but should be a key early effort, because mistakes can be very costly. Pundits in Latino countries quickly pointed out that the name, ‘no va’ means ‘does not go’ in Spanish.
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