Lessons Learned: Using AdWords to assess demand for your new.
Startup Lessons Learned
NOVEMBER 7, 2008
We had endless arguments internally about what features it should include, how the avatars should look, and how much it should cost. Oops - there went several precious weeks of development effort down the drain. Just load them all in and choose a low cost-per-click. We finally settled on a $1.99 I used to use $.05,
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