Startup Lessons Learned

SEPTEMBER 22, 2008

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)

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San Francisco CPA SEM CTO Hire 167

Startup Lessons Learned

SEPTEMBER 15, 2008

This slinging of whatever against the wall to see what sticks does not a market make, is to me a sign of too much capital in the wrong hands, and it's already the most over invested area in recent years- in both human and financial capital- particularly relative to revenue. Case Study: Continuous deployment makes releases n.

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Lean San Francisco Startup Continuous Deployment 168

Startup Lessons Learned

SEPTEMBER 13, 2008

Slowly, over time, we optimized (or eliminated) each step in the process of becoming a customer by giving us money. And one day a remarkable thing happened: we started making more than five dollars a day in revenue. Case Study: Continuous deployment makes releases n. Two Ways to Hold Entrepreneurs Accountable (for Ha.

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SEM San Francisco Lean Continuous Deployment 164

Startup Lessons Learned

SEPTEMBER 28, 2008

If you dont make predictions ahead of time, theres no way to call you on it. In fact, in the early days, when IMVU would experience unexpected surges of revenue or traffic, it was inevitable that every person in the company was convinced that their project was responsible. Case Study: Continuous deployment makes releases n.

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Lean San Francisco Startup Continuous Deployment 68

Startup Lessons Learned

SEPTEMBER 29, 2008

Revenue is always my preferred measure, but you can use anything that is important to your business: retention, activation, viral invites, or even customer satisfaction in the form of something like net promoter score. Case Study: Continuous deployment makes releases n. Two Ways to Hold Entrepreneurs Accountable (for Ha.

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San Francisco Lean Continuous Deployment DC 68