Lessons Learned: The one line split-test, or how to A/B all the time
Startup Lessons Learned
SEPTEMBER 15, 2008
And we were fortunate to have Steve Blank , the originator of customer development, on our board to keep us honest. Code To make split-testing pervasive, it has to be incredibly easy. Whenever you are developing a new feature, or modifying an existing feature, you already have a split-test situation. Great post Eric!
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