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The curse of prevention

Startup Lessons Learned

Due to an interaction effect between your hardware, solar flares, and quantum flux, this virus will crash your computer and erase your hard drive sometime soon. And I’ve seen companies fail the other way – the so-called Friendster effect: having a high-profile technical failure just when customer adoption is going wild.

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Marching through quicksand

Startup Lessons Learned

The other revels in the world as we all know it will be someday: limitless distribution enabled by new technologies, the importance of collaborative filters, and on-demand availability of all content for end-users. But the same technologies that make life difficult for traditional marketers also offer them unprecedented new opportunities.