Convertible Security Cost Equity Lead Generation 
Hippoland
AUGUST 31, 2018
Or even doing pre-sales or lead generation well before having a product. I’m of the belief that early ideas can never effectively deploy $4-$5m in a very cost effective way. Post-seed (pre-A) : This is a stage that was created, because the bar for the series A has gone sky high. And/or getting your first set of customers.
Hippoland
AUGUST 31, 2018
Or even doing pre-sales or lead generation well before having a product. I’m of the belief that early ideas can never effectively deploy $4-$5m in a very cost effective way. Post-seed (pre-A) : This is a stage that was created, because the bar for the series A has gone sky high. And/or getting your first set of customers.
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